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InFact has been a key player in opinion polling and market analysis for 25 years. Our strength has always been in combining high data quality with efficient and innovative technology. Now we are starting a new chapter – and that means new opportunities for you as a customer.

In November 2024, InFact got a new owner: NG Dialogue AS, a communications and analysis agency known for its innovative technological solutions and strong professional environment.

Together we have now become one company – and a full-service analysis agency.

The merger has strengthened InFact in several areas – and gives you as a customer access to an expanded service offering, broader methodological apparatus, more expertise and new technology:

1. Full-service analysis agency

We now offer assistance throughout the entire analysis process – from needs clarification to strategic consulting.

As a customer, you will be closely monitored through:
• Needs assessment and project planning
• Method selection and implementation of data collection
• Analysis and interpretation of results
• Reporting and advice related to further strategic measures

2. More methods – greater flexibility

We offer a wide range of both quantitative and qualitative methods:

Quantitative methods:

• Automated telephone interviews (IVR)
• Manual telephone interviews (CATI)
• Web surveys (CAWI)

Qualitative methods:

• Focus groups
• In-depth interviews
• Mobile ethnography/digital diaries

Our expanded offering allows us to tailor methodological arrangements with regard to the topic and purpose of the survey.

3. Expanded professional community with cutting-edge expertise

We now have several employees with solid expertise and experience in:
• Surveys and opinion polls
• Market analysis and consumer behavior
• Political analysis
• Social science research
• Communication and technology

We have employees with doctoral qualifications and who have published a number of contributions in the international research front within political analysis and consumer sociology. This gives us the opportunity to offer advanced analyses and deep insights – always based on your needs.

4. Technology that gives you more

InFact has long been known for its effective and reliable system for automated telephone interviews. Now we have also introduced our own platform for web-based surveys and analyses – NG Survey.

With NG Survey we offer:
• Tailor-made web surveys
• Innovative functionality and high user-friendliness
• Possibility of your own online dashboard where you can easily analyze results and filter on target groups

5. Better insight – better decisions

We have also strengthened our delivery of analysis results and reporting:

Written reports

• PowerPoint or Word format
• Visual representations, deep dives and strategic recommendations
• Professional assessments for use in campaigns, development work or decision-making processes

Tables

• Excel overviews with response distributions, error margins and significance tests
• Color coding of significant differences and user-friendly structure

Online dashboard

• Flexible display of data with filters, overviews and visualizations
• Can be tailored to different user groups or levels in the organization

Presentations and workshops

• Our advisors are happy to assist with presentation and dissemination of the insights
• We adapt both content and form to the target group: management, employees, customers or external partners
• The goal is always actionable insights and concrete improvements

6. Same quality – greater capacity – more value

With the merger, we combine the best of two worlds: InFact’s efficiency and technological advantages – and NG Dialogue’s breadth, expertise and creative solutions.

The result is a new and strengthened InFact – ready to give you even better insights, advice and decision-making.

Please contact us if you would like to know more about how we can assist you in your next insight project.

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