Meet Kine, Customer Success Manager at InFact Sweden
As a Customer Success Manager, my work ultimately revolves around one core mission – ensuring that every customer gets maximum value from their collaboration with InFact.
What motivates me most is seeing our customers succeed. When they use our products in ways that genuinely strengthen their business, and when better insights lead to decisions that make a real difference – that’s when I know we’ve done our job.
10 years with InFact
Ten years can pass quickly when you’re passionate about what you do – and I truly can attest to that. I’ve been part of the Swedish operation almost since day one, watching the company grow from a startup to an established player in customer communication and customer research.
”“It’s not about communicating more – it’s about communicating smarter. Automation allows companies to meet customers at the right moment, with the right message.”
From startup stage to established partner
When InFact – then operating under the name NG Dialogue – entered the Swedish market, I was one of the first people on the ground, responsible for customer projects once agreements had been signed.
It was an incredibly exciting journey where I helped shape routines, processes, and customer relationships. At that time we trained customers directly in our system, which meant traveling across the country – from Luleå in the north to Ystad in the south.
In the early years, our focus was largely on the automotive sector. We helped car dealerships with relevant customer communication and automated service reminders and follow-ups after visits.
It was very much about showing how data and automation could create real customer value. This was new to many back then, but today it’s a natural part of how companies operate.
From car showrooms to gym floors
As InFact grew, more industries began to discover what was possible. Today, the fitness industry is one of the sectors where we are most active. Through integrations with business systems, we help gym chains create seamless customer journeys – from first contact to membership, loyalty, and reactivation.
Our solution enables gyms to communicate the right message at the right time – automatically and efficiently.
Customer research – insights in real time
In recent years, customer surveys have become an increasingly important part of our offering. With digital tools that measure customer satisfaction in real time, companies can act quickly and base their decisions on facts rather than intuition.
I really appreciate the opportunity to run simple, continuous surveys to take the pulse of customers. At the same time, we can carry out larger, more comprehensive studies that gather deeper insights and identify what truly needs to be developed.
Today, customer research is a strategic success factor in almost every industry – whether you run a gym, a retail chain, or a service-based business. Our tools can be applied to almost any type of organization. Anyone who wants to understand their customers better can benefit from what we offer.
Phone surveys – the next step in Sweden
Looking ahead, I see great opportunities to expand our offering even further. We have now launched phone surveys in the Swedish market – an area where InFact brings more than 25 years of experience from Norway.
It’s incredibly exciting to bring that expertise to Sweden. Phone surveys are an effective way to reach target groups who may not respond to digital questionnaires, and they also allow for more nuanced answers and dialogue.
Want to know how InFact can help your company understand your customers better?
Feel free to contact me for a conversation about how you can benefit from real-time feedback, automated communication, and customer insights that drive development.
Kine Natvik
Customer Success Manager
kine@infact.net
